New Harris Survey: Teachers’ Plight and How Brands Can Help

Five Tips From 44 CMOs On Building Trust With Zero-Party Data

Think Outside the Mailbox: How to Digitize a New Movers Campaign

People and families are on the move. Read how SheerID's new movers verification will make it quick and easy for customers to receive your discount.

Is invited personalization the future of cookieless marketing?

Invited personalization allows retailers to understand their consumers on a deeper level, building a relationship based on transparency and trust.

Using Zero-Party Data to Create Value for Financial Customers

Read how knowing when consumers belong to a community or group that is central to their identity can help marketers understand what those consumers want and need.

How to Boost Affiliate Marketing with Gated Offers and FMTC

Learn how integrating FMTC’s affiliate marketing platform with SheerID helps brands acquire more new customers through affiliate sites.

Purple Launches “Hero Week” Sweepstakes For Chance to Win $1,000

Purple is celebrating the Military, Healthcare, Educators, and First Responder communities in partnership with SheerID with their “Hero Week” sweepstakes running from May 1-8, 2021.

Is It Back to Normal for Students When They Return to School?

New research reveals the impact COVID-19 has had on college students’ lives and buying behaviors—and how brands can best respond to win students' business.

Alteryx Promotes Customer Loyalty with Gated Offers for Students and Teachers

Learn how Alteryx is building customer loyalty by giving students software and nurturing them into skilled users who carry the platform into the workforce.

SheerID SVP of Engineering Janice Little To Speak At “Creating Growth for Women in Tech” Event

SheerID's senior vice president of engineering, Janice Little, is a featured panelist at the Technology Association of Oregon event "Creating Growth for Women in Tech", taking place on March 30, 2021.

SheerID CEO Speaks about SheerID's #1 Rank Among 2021 Top Oregon Startups

Tech Tribune compiled rankings for the top tech startups in Oregon 2021 in partnership with Crunchbase, and SheerID ranked #1. SheerID CEO Jake Weatherly spoke to The Tech Tribune about that ranking.

Marketing to Teachers

There are nearly 7 million teachers in the United States – marketing to this influential group is a powerful way to create lifelong customers.

Why Brands Should Consider The Role Of Identity When It Comes To Customer Loyalty

SheerID joins Tuft and Needle on the DTC Podcast to discuss how brands have emotionally connected with consumers in these difficult times.

What Financial Marketers Can Learn From Retail

Leading retailers find ways to win and retain customers in spite of the pandemic. Financial marketers can leverage those strategies to see the same success.

SheerID Interviews Money20/20’s Sanjib Kalita At Digital Marketing for Financial Services Summit

Read about SheerID's interview with Money 20/20 at Digital Marketing for Financial Services Summit.

How Personalized Offers Can Heal Healthcare Workers—and Your Brand

With personalized offers, brands can make hardworking healthcare workers feel valued and recognized—while driving revenue and acquiring new customers.

The Power of Military Discounts and How to Harness It

Military customers strongly prefer to shop with brands that give them exclusive offers. Learn how you can be the go-to brand for the military community.

College Marketing Trends from Refuel Agency That Will Win Gen Z Customers in 2021

Learn what Refuel Agency’s 2020 research reveals about Gen Z and how you can use it to turn engage them more deeply and win their business.

Winning Gen Z Is Easy—Support Them Through the Pandemic

Research shows that giving personalized offers to college students creates an emotional connection that captures their business and increases their loyalty.