How to Improve Conversion Rate (and Performance)

Check out our top 10 ways to improve your conversion rate on your marketing campaigns.

Developing a Customer Acquisition Plan for New Movers

Building a customer acquisition plan for new movers can give you a massive ROI on your marketing efforts.

SheerID and BritBox Partner to Honor First Responders and Healthcare Workers With 30% Off  Up to 12 Months of the  Streaming Service

SheerID and BritBox Partner to Honor First Responders and Healthcare Workers With 30% Off Up to 12 Months of the Streaming Service

Using Data Enrichment

Data enrichment is one of the most valuable ways to segment your customers and enhance your marketing strategy.

Marketing in a Recession: What It’s All About

Marketing in a recession is all about reallocating, rethinking, and reassessing your marketing activities.

Using Different Types of Discounts

Check out our guide to our favorite types of discounts and learn how you can implement them.

Rothy’s Honors Students, Teachers, Healthcare Workers, and First Responders With 30% Off Sustainable Footwear 

Rothy’s Honors Students, Teachers, Healthcare Workers, and First Responders With 30% Off Sustainable Footwear 

5 Ways to Decrease Your Customer Acquisition Cost

Decreasing your customer acquisition cost is one of most important things you can do, especially during an economic downturn.

SheerID partners with BigCommerce to Provide Exclusive Offers and Discounts to Merchants

BigCommerce merchants can now provide exclusive offers and discounts to valuable consumer communities like students, teachers, and the military to drive immediate sales Portland, OR—August 23,...

Customer Loyalty: Definition, Tips, & Solutions

8 Ways to Increase Customer Lifetime Value With Digital Marketing

7 Loyalty Marketing Strategies to Keep Customers Coming Back

Back to Basics: Why Offer a Discount?

There are plenty of reasons why you should offer a discount program. Learn about the benefits and the ways in which you can roll one out right away.

Building a Zero-Party Data Strategy That Improves Customer Retention

Learn more about how your business can leverage zero-party data to improve customer retention.

Create Brand Loyalty By Helping Your Customers Achieve Their Dreams

Read how Willow’s identity marketing campaign brought one customer closer to her dream and inspired her to create videos that promoted the brand to the world.

Improving Consumer Data Collection in a World Without Cookies

Optimize your consumer data collection methods and make the most of zero-party data as third-party cookies become a thing of the past.

Why and How You Should Market to Low-Income Communities

Learn how giving exclusive offers to low-income communities can bring you new customers and grow brand awareness and loyalty.

Customer Acquisition or Retention?

Customer acquisition and retention are both important for growth. Here’s how to use them to build a loyal, lasting customer base.

How Do You Maintain Loyalty in a Cookieless World?

Calling all marketers: now is the time to prepare for a cookieless world. Learn how to maintain loyalty without cookies.