Tap Into Students’ $600 Billion Spending Power: The Key to Gen Z Loyalty

Students represent more than $600 billion in spending power. Watch this Adweek webinar to learn how to win this selective community’s loyalty—and their valuable advocacy.

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Seasons Greetings from SheerID

David Shear, SheerID's President, shares a short company video in which our colleagues reflect on the communities that enrich their lives.

Adweek Power Pivots Webinar

Business with a Purpose: How Back Market Drives Loyalty

Back Market and SheerID present strategies for acquiring loyal customers and sustaining growth in a way that reflects your brand’s identity.

Webinar: How to Acquire Customers in an Economic Downturn

SheerID and Retail Gazette discuss how community building, targeted messaging, and new selling models can win loyal customers as the cost of living rises.

Fireside Chat with SoulCycle: Elevating Audience Targeting in a Cookieless World

Anjanette Hill Mendoza, SheerID's Chief Customer Office, and Drew Lesicko, SoulCycle's VP of Product and Technology, discuss the best methods for elevating audience targeting in a cookieless world.

Industry Spotlight: How Zero-Party Data Helps Retailers Increase Customer Life Time Value

Francois Rychlewski, VP of Sales EMEA at SheerID met with Retail Rethink at Shoptalk Europe and looked at how retailers are leveraging zero-party data to better understand consumers and launch bold ma

Healthcare Offers Turn Nurses into Passionate Brand Advocates

Watch Hayley’s Dream and see how Willow ’s exclusive offer to honor healthcare workers inspired one nurse to promote the brand to the world.

Customer Story: P.volve

Jill Brand, Executive Director of Marketing at P.volve and Bill Schneider, VP of Product Marketing at SheerID discuss the successes of gated offers and zero-party data at P.volve.

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How Willow Creates Brand Champions

Watch Hayley’s Dream and see how Willow ’s exclusive offer to honor healthcare workers inspired one nurse to promote the brand to the world.

Fireside Chat: Elevating Audience Targeting in a Cookieless World

This fireside chat from CommerceNext Event in NYC discusses how Adorama and Abercrombie & Fitch elevate audience targeting in a cookieless world.

Webinar with Forrester & P.volve: Overcoming Data Deprecation Challenges with Zero-Party Data

This Adweek webinar covers the data deprecation challenge and why zero-party data could be the marketer’s answer to sustainable growth.