"SheerID has delivered on all their promises and essentially allowed us to develop gated offers to a segmented audience that really deliver. We know we have 100% guarantee that we are speaking to a student. We're growing identity marketing like never before. Because we're able to make very competitive gated offers, which we weren't able to do before with those traditional bold-start marketing tactics. We didn't know who we were speaking to and it was not economical on the revenue side of things to make a decision that would go too deep and too broad within certain target markets. Now we can because we know. We know the audience we're speaking to and we can absolutely guarantee that we are able to gate our offers and serve them up to the audience that we're aiming to have a conversation with."