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SheerID Innovation Labs: How to Build the Perfect Persona: On-Demand!

A brand persona is the personification of your company and — if you don’t have one — the missing piece of your marketing strategy. Listen to the recording from this Innovation Lab held on October 14th and learn how top brands build personas, and use them to target customers with effectiveness and precision.

We hope you find it informative and as always, contact us with questions or to set-up a deeper dive!